Industry sectors
17 October 2017

The most striking projects from the world of advertising, design and printing were represented in Minsk.

More than 20 companies demonstrated their products and services in the exhibition hall of "Beijing" hotel. There are advertising, branding and media agencies, design studios and production companies, printing companies and suppliers of consumable items for printing, manufactures of souvenirs from Belarus, Lithuania and Russia.

The goal of the exhibition is to unite technologies and creativity, to inspire professionals of various segments and industries, to demonstrate how the Belarusian creative economy is developing.

Inna Gavrilchik, head of the advertising sector for consumer right protection and control of the Ministry of Antimonopoly Regulation and Trade of the Republic of Belarus, Alena Ustinovich, Chairman of the Board of the Association of Communication and Marketing Agencies in Belarus, Evgeniy Vvedenskiy, Director of Exhibition Unitary Enterprise “Belinterexpo” of the Belarusian Chamber of Commerce and Industry took part in a press conference opening day of the exhibition.

The exhibition "Mint Lion - 2017" represents a number of interesting and creative participating companies.

Holographic stickers and barcodes for the protection of securities and identification of goods, plastic cards with hologram, Combined labels and packages made using flexographic printing are presented at the stand of Holography Industry company.

Plastic Online company demonstrates plastic cards of its own manufacture, badges, ribbons with logo, POS-products.

Kvazar company shows blister packaging for accessories, auto parts, metal products and correcs. It is special packaging for sweets, biscuits, marshmallows.

Promotional souvenirs and premium gifts for corporate clients are presented by Logoton company. The company is the exclusive distributor of goods of world famous brands such as Senator, Rou Bill, Lediberg, Durable, Cross, El Casco, Maped.

Evroflag company exhibit business souvenirs of own production, branded tents for events, corporate and representative attributes like neckties, scarves, shawls, lanyards, promotional backpacks, bags and mugs.

Printing house MURAL demonstrates the possibilities of full-color large-format printing for interior design, exhibition stands, outdoor advertising, commercial equipment.

Advertising signs, billboards, information signs, light boxes were displayed by “Fabrika Reklamy”, operator of outdoor advertising company.

In Minsk InSpeBel company presents equipment and consumables for advertising.

Jet Set Group Company offers services in advertising on cars, transports and any other equipment.

Diamond IPI-PAK company demonstrates the possibilities of manufacturing full-color packaging from cardboard and micro corrugated cardboard.

Masterskaya, the creative design agency (St. Petersburg), which is included in the top-50 creativity rating of Russian Communication Agencies Association, presents business souvenirs and promotional products in Minsk, demonstrates the possibilities of silk screen printing and large-format printing.

The participating companies offer the best solutions for the development and creation of promotional packaging (BeltaPak, Druk-S), printing of any complexity - from business cards to glossy magazines (Wolf, printing house), choice of souvenirs (Flag.By), production of commercials, presentation and image films (Action Studio), and also demonstrate the possibilities of neuro research in marketing (ADUplace).

The exhibition will offer a busy business program. Within three days professionals will discuss the development of the advertising market, the strategy and operation of the industry in the current economic conditions.

On October 17 there was a conference "Marketing of the XXI century: trends in the style of fusion" in parallel with the exhibition "Mint Lion".

The business forum gathered marketing directors, brand managers, analysts and designers of major Belarusian companies under one roof. Successful businessmen, marketers and business consultants shared practical advice, cases and solutions.

Mass media on the exhibition:

БЕЛТАБолее 20 компаний из Беларуси, России и Литвы участвуют в выставке "Мятный лев-2017"

Экономическая газета: Эффект вышиванки

Exhibition of advertising, design and printing "Mint Lion" was hosted in Minsk.