17 September 2021
The Made in Belarus exposition of the Belarusian manufacturers is a part of the Armenia Expo 2021 which opened on September 16 in Yerevan. The exposition includes 11 Belarusian companies demonstrating their best products and latest offers customized to the preferences and needs of the Armenian customers.
The most grand-scale booth of the exposition is the booth of BELGOSPISHCHEPROM. Well-known Belarusian brands are showcasing their products here: confectionary factories Slodych and Kommunarka, Slutsk Sugar Plant, as well as the leading alcohol producer in Belarus – Minsk Kristall Holding.
Slodych Confectionary Factory introduces Slodych sugar biscuits, Barbaris flavored lollipops and Коrovka sweets. The export geography of the factory covers the USA, the EU and the CIS.
Slutsk Sugar Plant has been producing sugar products for more than 50 years. The visitors of the show will have a chance to taste the plant’s jams, juices and nectars, as well as Gourmet canned champignons and a wide range of Seleta signature jam.
The Belarusian milk industry is represented at the Armenia Expo by Slutsk Cheese-Making Plant, Kalinkovichi Dairy Plant and Schuchin Branch of Molochny Mir OJSC.
Slutsk Cheese-Making Plant is one of the major dairy plants in Belarus. At the show the plant introduces the Yas Belous brand products – cheese, milk powder and butter. These Belarusian products are traditionally favored in the Caucasus. In 2020 these goods, along with cream and cottage cheese, prevailed in export of Belarusian products to Armenia.
The products of Kalinkovichi Dairy Plant are well-known in the CIS, Asia, Africa and the Middle East. In Armenia the company showcases Kalinka brand products: skim milk powder, dried whole milk, sweet cream butter, dried whey, hard and semi-hard cheese.
Right on the first day of the exhibition Kalinkovichi Dairy Plant made a $55K contract for delivery of skim milk powder for ice-cream production. There are also agreements for ice-cream production contracts to be concluded during the exhibition.
Meat industry is represented by Grodno Meat-Packing Plant. The company is showcasing jamon and other meat products. Every month Grodno Meat-Packing Plant produces over 1200 tons of beef, 3000 tons of sausage and smoked products, and over 500 tons of semi-products.
The Made in Belarus exposition also includes agricultural machinery manufacturers. Among them is Gomselmash Holding – one of the global leaders in manufacturing of harvesters and other complex agricultural machinery. Two PALESSE grain harvesters have been operating in Armenian fields since 2020.
OJSC GrodnoOblselkhoztekhnika Holding Managing Company is also demonstrating its capacities. This is a major agricultural machinery manufacturer in Belarus. The Holding includes 12 manufacturing companies producing soil-cultivating, forage, and after-harvesting machinery, as well as milking plants. The products are exported to Lithuania, Ukraine, Georgia, and Russia.
Another participant of the exposition is OJSC Gomel Electromechanical Plant. For more than 20 years the plant has been producing railway locomotive and railway vehicles, as well as complex products: comprehensive retarders used for repair and upgrading of hump yards.
The formal opening ceremony of the Belarusian exposition featured Anatoly Buben, the Chair of BELGOSPISHCHEPROM Concern, Aleksandr Konuk, the Ambassador Extraordinary and Plenipotentiary of the Republic of Belarus to the Republic of Armenia.
The organizing company of the Made in Belarus exposition is Exhibition Enterprise “Belinterexpo” of the Belarusian Chamber of Commerce and Industry. The event is held with support of the Embassy of the Republic of Belarus in the Republic of Armenia.